The website's home page locks in a color palette that is based on the Arts Council logo. When the San Benito County Arts Council was in need of a new ...
Elrond Lawrence was new to his position as communications director for the Episcopal Diocese of El Camino Real when he learned that he would be tasked with shepherding a full ...
Every savvy business has an email marketing strategy, but to set your business ahead, you should be constantly thinking of ways to improve your email marketing. Follow these simple strategies ...
We live in an increasingly digital world. More and more professionals are working remotely or on the go. Gartner predicts that 85 percent of customer interactions will not be with ...
Many nonprofits follow the best practice of sending a weekly or monthly newsletter to their donors. But if you’ve ever started the task of writing your newsletter and wondered what ...
Online giving has become the primary vehicle for a nonprofit organization to receive charitable donations. Fewer and fewer gifts are coming in via mail and phone. Donors expect to be ...
Trends for digital marketing come and go, especially when it comes to nonprofits. If you are a larger nonprofit organization with a sizable marketing budget, you can get away with ...
Nonprofit organizations whose budgets rely on successful fundraising campaigns always have their donors front of mind, and a myriad of fundraising strategies exist for how to “plug the leaky bucket” ...